Stimulating more value by tracking what is happening

Tracking local activities and keeping daily updates does not just enable communities to practice what they preach. It also helps them to increase awareness and value for the wider society. When farming and fishing communities are able to track local activities, they build their own capacity to analyze what is going on and identify next steps towards positive outcomes. The ability to analyze what is happening at local levels clarifies the nature and size of the local economy and surfaces progressive ideas.


Pattern recognition

Inability to track activities limits the capacity of many communities in developing countries to know how to improve. Once they are able to track their work, they will know about their situation, behavior and prune future plans. Another key benefit of consistently tracking what is happening is heightened awareness, leading to pattern recognition. For instance, communities that track their production and consumption practices long enough are able to limit damaging practices like land degradation and maximize positive practices like water harvesting. Community intentions and opportunities become more tangible when tracked, leading to positive reinforcement. This does not just speed up change but enable communities to move from old agricultural models to new digitally-enabled ones. Unfortunately, in most African communities there is no one responsible for tracking collective incomes and expenditures.

Tracking can also reveal circumstances under which focusing on local activities can be too small to be viable and how an international focus can be too disconnected to local reality due to diverse interests.  It is through tracking changes in the local environment that communities can embark on activities that enable them to get local rivers flowing again and create a local movement to improve natural resources management. Without tracking, it can be easy for farmers and other value chain actors to focus on crops and forget grass, livestock and wildlife. The contribution of each farming community to national food supply can also be made visible through tracking volumes, seasons and other critical factors. For instance, in Zimbabwe, tracking commodity supplies into informal agricultural markets has made it possible for eMKambo ( to persistently notice that more than 70% of commodities flowing into informal markets come from communal areas, except potatoes, oranges, bananas and cabbages which require bigger pieces of land for profitability.

The power of tracking agricultural production corridors through agricultural markets


The charts (above) show that Manicaland province has remained a major source and supplier of sugar beans into Mbare, Harare maket over the past three years (50%), followed by Mashonaland East (26%), then Mashonland Central (18%) and lastly Mashonaland Central (6%).  More evidence shows that this trend has been driven by investments in irrigation facilities by government and development partners in Manicaland as well as suitable climatic conditions. The trends also reveal the potential of sugar bean to be  a key agro-economic driver that can influence rural industrialization in Manicaland province.

Assimilating local experiences into mainstream views

Tracking and gatherig local evidence can empower farming communities to influence change and get their worldviews assimilated into mainstream national decision-making processes. This can happen if these communities have skilled people who can recognize and capture strategic opportunities. A community that tracks its activities can establish a stronger foundation for scaffolding growth and set achievable ambitions. New grounds for interpreting local knowledge can be inspired through persistent tracking and updating local evidence.  Some of the most important insights that can be generated include existing food supply networks, driving forces, adaptability of food systems to dynamic environments and relationships between food and identity.  / /

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